Trade Fair 2025: A Powerful Playbook for Exhibitors
Trade Fair 2025 is shaping up to be one of the most important opportunities of the year for small brands, especially those entering India International Trade Fair at Bharat Mandapam. With more than 2,700 exhibitors, global buyers, and state-backed ODOP pavilions, the event gives MSMEs a rare chance to turn visibility into real business. This playbook breaks down how smart exhibitors are preparing, pitching, converting leads, and following up to win orders long after the fair ends. From booth design to digital lead capture to the 72-hour follow-up rule, this guide shows how disciplined brands are using trade fair 2025 to gain momentum, build relationships, and scale with purpose.